Law of Consistency
A study done by a pair of Canadian psychologists demonstrates how the law works. What the psychologists discovered is that people at a racetrack, after placing a bet, are more confident of their chance of winning than they were immediately before placing the bet. Keep in mind that nothing about the horse’s chances of winning changed. It’s the same horse, on the same track, in the same field of horses; but in the mind of the bettor, the horse’s chances of winning improve once they purchased a ticket. Although this may be a bit puzzling at first, the reason has to do with the law of consistency.
